Title

Do Store Atmosphere and Perceived Value Matter in Satisfying and Predicting the Millennials Behavioral Intention in a Caf Setting?

Type of Publication
Journal Article
Citation
Sitinjak M. F, Pangaribuan C. H and Tafriza N. (2019). Do Store Atmosphere and Perceived Value Matter in Satisfying and Predicting the Millennials Behavioral Intention in a Caf Setting?. Binus Business Review, 10 (1), 31-40
ISSN
2087-1228
Author(s)
  • Martinus Fieser Sitinjak, S.E., M.M.

    Martinus Fieser Sitinjak, S.E., M.M.

  • Christian Haposan Pangaribuan

  • Nabila Tafriza