Prof. Idris Gautama So, S.E., S.Kom., M.M., Ph.D.

Prof. Idris Gautama So, S.E., S.Kom., M.M., Ph.D.

Lecturer of Manajemen
D1027 Guru Besar

PENGUJIAN QUASI-EXPERIMENTAL PADA HUMAN CROWD SEBAGAI PEMBENTUK ARTIFICIAL OFFLINE CROWD DAN PENGARUHNYA TERHADAP KEPUTUSAN PEMBELIAN IMPULSIF (STUDI KASUS: PROSES PENJUALAN KOPI PRODUKSI KOMUNITAS PECINTA KOPI GUNUNG PUNTANG, BANDUNG)

Entrepreneurship Education in Indonesias TVET to cope with The Requirements of The 4th Industrial Revolution

RESPON KONSUMEN SEBAGAI DAMPAK DARI EKUITAS MEREK-MEREK LOKAL UKM DI INDONESIA

Pembentukan Model Pemasaran Yang Efektif Dan Efisien Dalam Memasarkan Jasa Pendidikan Untuk Meningkatkan Perolehan Pendapatan Universitas Bina Nusantara

Peran Mediasi Website Performance Dan Moderasi Infrastruktur Telematika Terhadap Sikap Pembelian Konsumen Muda Di Indonesia

Pengaruh Peran Tenaga Penjual, Mekanisme Kontrol Diri, dan Stimulus Produk yang Dimediasi Faktor Pembeda dalam Transaksi Tukar-Tambah Berbasis Akuntansi Mental

Faktor Budaya dalam Memodernisasi Transaksi Tukar Tambah Berbasis Akuntansi Mental di Jakarta

The Role of strategic entrepreneurship, dynamic capabilities, and government policy to improve pdamsperformancein Indonesia

Entrepreneurial orientation and digital technology capabilities in small and Medium-sized Enterprises (SMEs) in Indonesia

Mediating effects of digital marketing on dynamic capability and firm performance: Evidence from small and Medium-sized Enterprises (SMEs) in Indonesia

Mediating effects of digital technology on entrepreneurial orientation and firm performance: Evidence from small and medium-sized enterprises (SMEs) in Indonesia

Improving information security performance: the role of management support and security operation center

The influence of financial performance and innovation of services and products on the survival of small businesses in food and beverage in the Jakarta city with mediation of operational improvement

The Influence of Website Quality, Brand Awareness and Perceived Product Quality on Purchase Intention of Video Games Online Store (SCOPUS)

The Impact of Enterprise Resources System and Supply Chain Practices on Competitive Advantage and Firm Performance: Case of Indonesian Companies

Advertising Personality Impact to Education Institution Brand Image Base on Three Hits Theory Exposure

Customer Interface Preferences to Ecotourism Destination Website

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