Visiting Professor: How to Write Paper from Case Study

In an age where the business landscape is constantly evolving, staying ahead of the curve requires continuous learning and adaptation. Binus University, a beacon of academic excellence in Indonesia, recognizes the significance of equipping its faculty members with the knowledge and skills to navigate the intricacies of business studies. To foster this spirit of academic growth and knowledge exchange, the BINUS Corporate Learning & Development (BCLD), Research & Technology Transfer (RTT), and Collaboration & Global Engagement (CGE) organized a special event on October 27, 2023, featuring a visiting professor program focused on “How to Write a Paper for Case Study (Business Report).”

The online workshop was graced with an enlightening opening speech by none other than Prof. Dr. Tirta N. Mursitama, Ph.D., Vice Rector Collaboration and Global Engagement. His words set the tone for the day, highlighting the importance of research and knowledge-sharing in the ever-changing business landscape. The highlight of the event was the distinguished speaker, Assoc. Prof. Dr. Nanthakumar Loganathan from Universiti Teknologi Malaysia. Dr. Loganathan brought a wealth of knowledge and experience to the workshop, guiding Binus University’s faculty members through the intricacies of crafting case study papers, which are essential in the business and academic world.

The participants, comprised of Binus University faculty members, enthusiastically engaged with Dr. Loganathan’s insights and valuable guidance. They recognized the importance of learning how to create comprehensive and impactful case studies to contribute to the body of knowledge in their respective fields. Erma Lusia, M.Par., Research Strategy and Policy Manager, served as the moderator, ensuring that the workshop flowed smoothly. The Visiting Professor Program served as a testament to Binus University’s commitment to fostering academic excellence, research, and knowledge exchange.

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Haryo Sutanto