Article discusses how the CyberWoman management strategy on CBN portal site
to serve many information, service, and recovery concept that will be used for its better
growing. The article purposes are to know whether the content management strategy of
portal site applied by CBN, especially for CyberWoman, has been running well or not
and also give a recovery concept in the future. The conclusion indicates that the CBN
have opportunity and strength that can be used and the CBN portal site is in the state of
growing. Therefore, the applied strategy is an aggressive growing policy strategy and
concentration strategy through horizontal integration.
Liawatimena D. S. (2007). Analisis dan Perencanaan Konsep Strategi Content Management Cyberwoman pada Situs Portal CBN.Net.Id. The Winners, 8 (1), 58-80.
strategic concept, content management, site, portal