Title

ENHANCING NETIZEN AS A DIGITAL MARKETING ACTIVITY TOWARD STRATEGIC BRANDING: A CASE STUDY OF XYZ BRAND

Type of Publication
Journal Article
Citation
Hidayat N. K and Tobing R. (2012). ENHANCING NETIZEN AS A DIGITAL MARKETING ACTIVITY TOWARD STRATEGIC BRANDING: A CASE STUDY OF XYZ BRAND. The Winners, 13 (1), 58-65
ISSN
1412-1212
Author(s)
  • Nila Krisnawati Hidayat

  • Rudy Tobing